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Top 5 Reasons Why You Should Choose Magento as Your Ecommerce Platform

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The introduction of e-commerce in the world has changed the mode of the businesses in this world. While doing business directly with customers or with other business firms, the use of e-commerce platforms has gained a wider importance. There are many e-commerce platforms available today in the market, but the Magento platform provides the best of the e-commerce solutions due to various advanced features. Various reasons for choosing the Magento platform are as discussed below.

1. Open Source Platform: The e-commerce platform Magento is an open source platform. This means that the users like programmers and developers of this platform can view the code and can easily modify the code of the platform to give custom looks and functioning features to their websites according to what they want their website to be like.
2. Rich in features: The Magento platform has an upper hand over other platforms of e-commerce with a plus point that this platform comes with a variety of inbuilt features allowing users to get the most out of this platform. Various features are like SO friendly environment, comparison and management of products and much more.
3. Growing community of developers and users: The community of the Magento users and developers is very wide and is growing at a fast pace also. This growing community is helpful in observing various negative points of the platform highlighting the errors of the platform causing problem to the users and developers present there are ready all the time to help users with the best possible solutions for the errors.
4. Extensions: Since the platform comes with an open source feature, there is an advantage of creating custom extensions by the developers. This flexibility of the Magento platform to be used by the developers and users according to their requirements makes the platform worthy enough to be termed as the best e-commerce platform available till date.
5. Integration Flexibility: Magento has a flexibility in terms of integration with applications to be interfaced with it. The Magento platform has an extensive Application Programming Interface that allows users to integrate it to various standalone applications along with the various web applications present on the web. This allows the users to gain a flexible control over their website according to changing needs. Also, the platform comes with a flexibility feature of upgrading from other e-commerce platforms as well. After change of the platform, the details of the information like products’ details, information of customers and orders and other valuable information stored with previous platforms can be easily fetched and stored in this platform.

6 Magento Benefits Over Other Ecommerce Platforms

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In this world of high competition, the competition level in the segment of online business has also grown to a high level. At this level of competition, a well developing business run by you needs to have the best e-commerce platform. The industrial segment working on the design and development of websites is now having a huge range of e-commerce applications. All these applications need a single solution that proves to be the best among all. Magento is a robust, featured with various user friendly features and provides the best solution to numerous e-commerce web issues raised among the online business. Some of the benefits of this platform over other platforms present in e-commerce are as given below.

• Open Source: The Magento platform is an open source platform. This gives the permission to its users and various developers around the world to open up the code written for the Magento platform and modify it to customize the looks and the functioning of the website according to their needs and requirements.
• Community: This platform of e-commerce has a large number of developers in its community. This large umber of members, developers and programmers proves to be very helpful to the normal users of this platform in e-commerce service. The community members continually work on various features of Magento and discuss the issues with each other to get out the best of the solutions.
• Freedom to choose Hosting Service: Unlike other e-commerce platforms available in the world, Magento offers a unique benefit of the freedom to choose your own hosting service. Since, most of the e-commerce platforms are bound to the hosts and thus, compel the retailers to use their hosting service only, which is not the case when using Magento platform.
• Features: Magento has another plus point of various number of features available in it that make it a clear winner in the competition of the e-commerce platform fight.
• Integration: The extensible Application Programming Interface adds more to the popularity of the Magento platform. This API of the Magento allows connecting with all types of web and standalone applications available worldwide. This also helps the business utilizing it to be flexible with the internet services according to the change of requirements with time.
• SEO Friendly: Another main feature of the Magento is that it provides the designs of the websites that prove to be friendly as far as the Search Engine Optimization functioning of the site is concerned, thus, it helps websites using it get a better rank on search pages.