Do you feel like your website isn’t getting the attention or traction that it deserves? You’re not alone, at Capture Point Media, we often partner with business owners who want to broaden the reach and overall exposure of their web presence. Our online promotional experts can create a customized website marketing approach that that not only commands attention (from both browsers and humans), but also entices leads and conversions for ultimate return on investment.
Client Background – Search Engine Optimization & New Web Design
Our client, an Orlando Fertility Clinic, wanted to increase overall search engine traffic to their website. A gain in traffic would result in more leads and eventually more patients.
Challenge – Create Customized SEO Strategy & Optimized Website
At Capture Point Media, we don’t just offer cookie-cutter online strategies. We work closely with our partners to evaluate their current online marketing approach. When assessing this client’s existing web presence, we pinpointed several areas of improvement, including:
• Old website not optimized
• Too many navigation pages
• No calls to action
• Content not optimized
• Limited website imagery
Solution – Create Customized Solution That Eliminated Current Areas Of Weakness
The team at Capture Point Media created an online solution designed specifically to address weaknesses within the current marketing plan. We carefully critiqued 24 months of reporting data to rebuild web presence and continually enhance the online traffic driven to the medical clinic. Some of our tactics included optimizing the new website, enhancing imagery, galleries and content sliders, removing navigation pages and including calls to action when appropriate.
Results/Data Analysis – Major Upswing In Visitor Traffic
After implementing and measuring results of campaign, Capture Point Media identified a 114% increase overall organic visitor traffic based on SEO content and new website approach.
Let Capture Point Media Help Your Business Command Online Attention
It’s no secret that today’s entrepreneurs have to compete on a global, online level. If you’re not commanding online attention, you could be leaving market share on the table for your competitors. Capture Point Media offers proven promotional strategies to deliver innovative and customized online marketing solutions that yield optimal results. Want to hear more? Contact us today to set up a no-risk consultation.